Connecting for Growth | Peer Support for Business Leaders
John Roberts
CEO
Leadership Collective Australia
Senior marketing leadership shapes growth, reputation and enterprise value
The Chief Marketing Roundtable is an exclusive, invitation-only program designed for CMOs, Chief Growth Officers, Chief Customer Officers, and senior marketing leaders who are driving growth, innovation, and market leadership.
This isn’t just another networking group. It’s a strategic advantage. We bring together senior marketing leaders from similar-sized organisations across diverse industries, ensuring fresh perspectives without competitive conflicts.
This is your opportunity to sharpen judgement, strengthen executive influence and accelerate growth with the support of leaders who understand the role as it currently stands.
If you lead marketing at the executive level, the expectations are clear. The stakes are high:
• Drive measurable growth and commercial performance
• Protect brand trust, reputation, and cultural relevance
• Lead transformation across teams, capabilities, and customer experience
• Navigate shifting consumer behaviour, AI disruption, and increasing complexity
The challenges are real, but you don’t have to face them alone.
The Chief Marketing Roundtable connects you with a trusted peer network, giving you:
• Actionable strategies from leaders who’ve solved similar challenges
• Unfiltered insight in a confidential, non-competitive environment
• A sounding board for your toughest decisions and most high-pressure moments
Kim Russell
Chair
Chief Marketing Roundtable
Sydney
Kim Russell is a former Chief Marketing Officer, trusted CEO and C-suite advisor and certified executive coach who has delivered category-defining growth for some of Australia and New Zealand’s most commercially complex consumer businesses, including Telstra, Nando’s, Menulog, OTR and Craveable Brands (Red Rooster, Oporto and Chicken Treat). Across more than two decades, Kim has led marketing at the highest level in high-accountability environments, repeatedly translating customer-led strategy into sustained commercial performance. Her impact includes more than $650M in attributable revenue uplift across Nando’s and Craveable Brands, material marketing-led EBITDA growth, and a defining contribution to the $1.215B acquisition of OTR by Viva Energy. At OTR, she led marketing across a portfolio spanning proprietary brands and major QSR partners including Subway, Oporto, Hungry Jack’s and Guzman y Gomez. Kim is recognised for building growth systems that lift transaction volume, frequency, average spend, retention and profitability, while strengthening brand and culture. She is also known for creating brand work that earns attention and delivers measurable commercial outcomes, recognised locally and globally, including OTR’s “Go a Moe’s” (Effie Gold and NY AME global finalist), Nando’s PERi-Perks and Mango Heist, Red Rooster’s Red Royalty, and Tourism Australia’s “So where the bloody hell are you?” In addition to her executive roles, Kim works as a strategic advisor to founders, CEOs and executive teams, with selected consulting clients including eBay, Westpac, Mamamia, Canstar, Loan Market Group, Ipsos and Venues NSW. Earlier in her career, she held senior roles within leading creative agencies including Ogilvy, M&C Saatchi and Ideaworks. Kim says: “As Chair, my role is to create a high-trust environment where senior marketing leaders can think clearly, challenge assumptions, sharpen judgement and elevate their impact. Members leave with stronger influence, clearer priorities and greater commercial momentum back in the business.”
Simon Traynor
Chair
Chief Marketing Roundtable
Melbourne
Simon brings more than 25 years of experience in building and leading high-profile international sports, lifestyle, fashion, and outdoor brands. He has enjoyed a global executive career, initially in marketing roles, ultimately transitioning into country leadership positions for some of the world’s most powerful brands, including; • Nike Europe • Quiksilver Asia Pacific • Coleman Asia Pacific • YETI Australia & NZ In recent years, Simon has pivoted into a full-time career as an independent non-executive director, with a diverse board portfolio including; • Iconic Australian brand, Kookaburra Sport • The performance apparel brand focused on the global rowing and paddling sector, 776BC • Paddle Australia, the peak sporting body for paddling sports in Australia • The disruptive big box pet retailer, Best Friends Pet Care • Movember Foundation, the world’s largest men’s charity • Technology start-up Buying Intelligence, which empowers fashion brands & retailers globally • Liberated Brands, the leading portfolio of actions sports brands, including Quiksilver, Billabong, Roxy, Volcom & more Simon is a Fellow of the AICD and holds a Master of Business, majoring in Marketing. Simon says, “In essence, my role is to bring together six dynamic and insightful sessions throughout the year. These meetings are designed to foster collaboration and mutual support, helping each of us excel as Marketing Directors – making smarter decisions that lead to stronger business outcomes and a more fulfilling life”.
Designed for today’s Chief Marketing Officers, Chief Growth Officers, Chief Customer Officers and senior marketing leaders, this informal Executive Peer Roundtable offers a strategic forum focused on growth, leadership and commercial performance, conducted under the Chatham House Rule. It equips modern marketing leaders with the insight, judgement and peer network needed to elevate both organisational and personal performance.
If you’re ready to lead marketing as a true executive growth engine, this is where you belong.
Key Benefits
Work “on” your business, not just “in” it
The Chief Marketing Roundtable gives you the space to step back and focus on strategic growth rather than day-to-day execution.
Your personal advisory board
Gain access to a dedicated peer Roundtable of experienced senior marketing leaders who share collective wisdom and practical solutions to your toughest challenges.
Elevate your leadership and influence
Strengthen your communication skills and play a more active role in shaping your organisation’s brand, culture, and market positioning.
Learn from the best in marketing strategy
Discover how other senior marketing leaders drive strategic alignment and enable execution across complex organisations.
Stay ahead of emerging trends
Anticipate and understand the impact of technology, automation, AI, and evolving consumer behaviours on marketing and brand strategy.
Overview
Senior marketing leadership: Lead with clarity, influence and commercial impact
Today’s senior marketing leaders face relentless pressure to keep organisations competitive, profitable and culturally relevant in a rapidly changing marketplace. The demands are high and the expectations even higher.
Leadership Collective Australia (LCA) offers a unique solution: a confidential, membership-based peer cohort designed exclusively for senior marketing leaders who want to sharpen strategic judgement, strengthen executive influence and accelerate measurable growth.
Introducing the Chief Marketing Roundtable
Join a curated group of like-minded, non-competing senior marketing leaders who meet regularly to share insight, challenge assumptions and solve real-world business problems.
This is your trusted executive peer forum, built on confidentiality, trust and commercial relevance.
Why choose this over traditional options?
You have choices: MBAs, vendor-sponsored events, conferences, executive coaches. But none deliver what this Roundtable offers:
• Collective wisdom from peers who understand the executive reality of the role
• Fresh perspective that sharpens strategy and strengthens decision-making
• Actionable insight that drives immediate impact back in the business
What makes us different?
• No vendor pitches. No distractions.
• 100% focus on creating value for members and their organisations.
• A safe, confidential space to tackle the toughest challenges and seize the biggest opportunities with a trusted peer group.
If you’re ready to lead marketing at the executive level with sharper judgement, stronger influence and greater commercial impact, this is where it begins.